art direction • design lead • event assets
Production design by Weymouth Watson
In March 2025, Trending Up held their second annual creator conference in Washington, DC. Trending Up is a one-of-a-kind creator conference that empowers creators to leverage their platforms for social good, giving them the tools and knowledge to drive meaningful impact on the issues they care about.
The three-day conference brought together top creators from across the country to collaborate with and learn from each other, advocacy organizations, and community leaders to drive social change.
Building upon the momentum and anticipation from last year's launch, in 2025, I focused on expanding the brand with fresh gradients, logo treatment, and new elements. By building relationships and providing hands-on resources, we're bringing new voices into the issue education and advocacy space.
Building upon the momentum and anticipation from last year's launch, in 2025, I focused on expanding the brand with fresh gradients, logo treatment, and new elements. By building relationships and providing hands-on resources, we're bringing new voices into the issue education and advocacy space.
Below are a few of the merch and print collateral created to support the conference.
